White Label LinkedIn Automation Pricing and Cost Per Client

White label LinkedIn automation starts at $999 a month, or $799 a month on annual billing, which is HeyReach's Agency plan for 25 sender accounts with client-facing branding included. That works out to about $32 per client LinkedIn account a month. Below that tier nobody in the category sells white label off the shelf: HeyReach Growth is $79 a sender monthly and $63 on annual billing with no branding, Dripify has no white label product at any tier, and Expandi puts its white label behind a sales call with no published price. Every figure below was read from each vendor's own pricing page in September 2026.

Which LinkedIn automation tools actually offer white label

The word gets used loosely, so it is worth separating three things an agency might be buying. Client workspaces means each client's senders, leads and campaigns are walled off behind one agency login. Client reporting means you can hand over a performance view without exposing the rest. White label means the product your client sees carries your logo and your domain instead of the vendor's. Plenty of tools sell the first two and call it agency-ready.

Here is where the category actually stands:

Tool	Entry price	White label	What you get for it
HeyReach Growth	$79 per sender monthly, $63 on annual billing	No	Unlimited campaigns, unified inbox, workspaces and permissions, 100 enrichment credits per sender, API and webhooks
HeyReach Agency	$999 a month for 25 senders, $799 on annual billing ($9,590 a year)	Yes, included	Everything in Growth plus 1,000 enrichment credits, your branding, guided onboarding and a shared Slack channel
HeyReach Unlimited	$2,999 a month, $2,399 on annual billing ($28,790 a year)	Yes, plus $500 per extra brand	Unlimited senders under a 300 fair-use cap, 3,000 enrichment credits, multi-brand white labels as a paid add-on, done-for-you migration
Expandi Business	$99 per account monthly, $79 on annual billing	No on this tier	Cloud sending, country-based dedicated IP per account, profile warm-up, multichannel sequences with email follow-ups
Expandi Agency	Quoted on request, from 10 seats	Yes, on request	Expandi sends white label buyers to a call rather than publishing a number, so budget for a negotiation rather than a checkout
Dripify	$59 per user monthly, $39 on annual Basic, up to $99 and $79 on Advanced	No	Per-seat LinkedIn sequences. Advanced adds multi-team management so one admin oversees several teams from a single login, which is workspace separation, not branding

So the practical answer for a US agency in 2026 is that white label LinkedIn automation means HeyReach Agency, or a negotiated Expandi contract. Everything else is a per-seat tool you run behind the scenes without your client ever seeing a dashboard. There is nothing wrong with that model, and most agencies under ten clients run it, but you should price it knowing the client has no login to look at.

The crossover the pricing pages do not show you

HeyReach sells the same product two ways, and the point where the agency plan becomes the cheaper one is not on either card. Growth is priced per sender. Agency is a flat block of 25. Divide one by the other and the line lands in the same place on both billing terms.

Client LinkedIn accounts	HeyReach Growth, annual	HeyReach Agency, annual	Cheaper option
5	$315 a month	$799 a month	Growth, by a wide margin
10	$630 a month	$799 a month	Growth, but the gap is closing
13	$819 a month	$799 a month	Agency, and white label arrives free
25	$1,575 a month	$799 a month	Agency, at half the price

Thirteen accounts is the number. On monthly billing it works out the same: 13 senders on Growth is $1,027 against $999 for Agency. Once an agency is running LinkedIn for roughly thirteen clients, the branded tier costs less than the unbranded one, and the branding is the part you were told you could not afford. Agencies sitting at nine or ten clients routinely stay on per-sender pricing for another year without checking, and pay more for a worse product.

The next step up is worth less than it looks. Unlimited at $2,399 a month on annual billing is exactly three Agency plans, so on a per-sender basis it only wins once you are somewhere past 75 accounts. At the 300-sender fair-use cap it works out to $8 a sender a month, which is the cheapest per-account LinkedIn sending anyone publishes. Between 25 and 75 accounts, the honest move is to ask HeyReach for a 50-sender Agency quote rather than jumping to Unlimited.

What it really costs per client account

Normalize everything to one denominator and the choice gets simple. This is monthly software cost per client LinkedIn account, on annual billing, at three agency sizes.

Agency size	HeyReach Agency	Dripify Advanced	Expandi Business
10 client accounts	$79.90 (you pay for 25)	$79.00	$79.00
25 client accounts	$31.96	$79.00	$79.00
50 client accounts	Quote a 50-sender block	$79.00	$79.00

Per-seat tools never get cheaper. That is the whole story of agency tooling economics: a per-seat price is a flat tax on growth, and a flat plan is a fixed cost you amortize. At ten clients the three options cost the same to within a dollar. At twenty-five, one of them costs 60 percent less and puts your logo on it.

The reach you are actually reselling

Before you price a retainer, be clear about what a client LinkedIn account can physically do. LinkedIn holds most accounts to roughly 100 connection invitations per rolling week, about 430 a month, and that limit belongs to the account rather than to whatever software is sending. Dripify's plan cards advertise up to 75 requests a day on Pro and Advanced, HeyReach lets you configure daily limits per sender, and neither number raises the platform ceiling. Messages to people your client is already connected to sit outside the cap, which is why a client with a large existing network is worth more to you than a brand new profile.

So a single account is roughly 430 new touches a month. If your retainer promises 2,000 new conversations, you are promising five LinkedIn accounts, and each one is another sender on the bill and another real person whose profile carries the risk. LinkedIn's User Agreement prohibits third-party automation, and restrictions land on the individual profile, not on your agency. Agree with the client in writing whose accounts are being automated before you start.

The email half of a white label retainer

HeyReach does not send email. It integrates with Instantly and Smartlead for the email channel, which means a white label LinkedIn stack is two subscriptions, not one, and the second one is where your volume actually lives. Expandi and Dripify both run email steps inside a LinkedIn sequence from your client's own connected inbox, with no warm-up and no rotation across multiple sending mailboxes, so they cover follow-ups rather than a real cold email program.

This is the part that decides agency margin, because email is where the volume has no platform cap. Five client mailboxes at safe daily limits reach more people in a week than a LinkedIn account reaches in a month, and the cost of adding the sixth mailbox should be zero. Per-seat and per-mailbox pricing on the email side is what quietly turns a profitable retainer into a break-even one. Our own Agency plan is $249 a month flat, $199 on annual billing, with unlimited connected inboxes, unlimited workspaces and up to 100,000 contacts a month, so a new client adds setup work and not a line on the invoice. The full arithmetic for the email side is in our breakdown of what a cold email agency actually costs to run.

One detail that catches agencies out: white label covers the dashboard your client logs into. It does not cover the emails, which go from the client's own domain under the client's own name. Keeping the footer consistent across fifteen or twenty client mailboxes means setting one signature template across every connected mailbox rather than editing them by hand every time a title changes.

Stacked up, a 25-client agency on annual billing pays $799 for HeyReach Agency and $199 for the email side. That is $998 a month in software for 25 clients, just under $40 per client per month, with your branding on the LinkedIn dashboard and no per-mailbox charge on the email. Compare that against your own retainer and the tooling line stops being the thing worth negotiating.

Questions agencies ask before they buy

How much does white label LinkedIn automation cost?

$999 a month at HeyReach's Agency tier, or $799 a month billed annually, covering 25 sender accounts with your branding included. Expandi sells white label from 10 seats but quotes it on a call rather than publishing a price. No other major LinkedIn automation vendor offers white label as a self-serve purchase, so below roughly thirteen client accounts most agencies run a per-seat tool invisibly instead.

Can you white label Dripify?

No. Dripify's published plans are per user, from $39 a month on annual Basic to $79 on annual Advanced, and none of them include branding. Advanced adds multi-team management, which lets one administrator oversee several teams from a single login, so you get workspace separation without the client-facing white label. For a client roster where nobody logs in, that is often enough. Our Dripify pricing guide has the tier-by-tier detail.

Does HeyReach include white label?

On the Agency tier and above, yes, at no extra charge. The Growth tier at $79 a sender monthly does not include it. On the Unlimited tier you can run separate branding for several client brands, but each additional brand is a $500 add-on, so an agency wanting five distinct branded portals is budgeting $2,500 on top of the plan.

How many client LinkedIn accounts can one agency run?

As many as you have clients willing to hand over an account, with the practical ceilings being commercial rather than technical. HeyReach's Unlimited plan is capped at 300 senders under a fair-use policy. Each account still reaches roughly 430 new people a month because of LinkedIn's weekly invitation limit, so 300 accounts is about 129,000 new invitations a month across the book, and 300 real profiles carrying the automation risk.

Do I need a separate tool to send the cold emails?

With HeyReach, yes: it is LinkedIn only and connects to Instantly or Smartlead for email. With Expandi or Dripify you get email steps inside the LinkedIn sequence, sent from the client's own inbox, but without warm-up or rotation across multiple mailboxes, so they will not carry a real volume program. If email is more than a follow-up in your retainer, budget for a dedicated sender. Our comparison of the LinkedIn automation tools with first-party pricing lists which ones send email natively.

Is white label worth it for a small agency?

Under about thirteen client accounts, usually not on price alone, because per-sender billing is cheaper and the flat Agency block is mostly unused capacity. It can still be worth it earlier for a different reason: a branded dashboard changes how a client perceives what they are paying for, and it makes the account harder to take in-house. That is a positioning decision rather than a cost decision, and it is fair to make it on those terms.

Where to start

Count your client LinkedIn accounts. Under thirteen, stay on per-sender pricing and spend the difference on the email side, where the volume and the margin actually are. At thirteen or more, move to HeyReach Agency, because it is cheaper than what you are paying and the branding comes free. Either way, price the email channel flat rather than per seat or per mailbox, or every client you win makes the next one less profitable.

AutoMail handles the email half of that stack. It researches each prospect, writes the opener and the follow-ups for that specific company, warms up and rotates every connected inbox so client domains stay healthy, pauses the sequence the moment someone replies, and routes meeting-ready answers to the right calendar. Workspaces keep every client separate, and the Agency plan is flat, so the twentieth client costs the same as the first. There is a walkthrough on our cold email for agencies page, and if you are also weighing a data platform against a LinkedIn tool, our Apollo vs Dripify comparison puts both bills side by side.