HeyReach vs PhantomBuster pricing for LinkedIn outreach and which is better

The short answer

HeyReach is the better buy when you run LinkedIn outreach across many sender accounts, and PhantomBuster is the better buy when you need lists scraped and enriched. HeyReach charges per LinkedIn sender: Growth is $79 a sender a month or $63 on annual billing, Agency is $999 a month for 25 senders ($799 annual) and Unlimited is $2,999 ($2,399 annual) capped at 300. PhantomBuster charges per workspace for execution time: Start is $69 ($56 annual) for 20 hours, Grow $159 ($128) for 80 hours and Scale $439 ($352) for 300 hours, with unlimited users. Neither sends cold email from its own sequence, so when email books your meetings you need a sender such as AutoMail next to them.

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Sequence Studio

Prospect Pick one, then draft

AutoMail researches and writes the 1:1 sequence right here. It runs in your browser, so no email goes out.

Type a real prospect and AutoMail writes the sequence here, from what you enter. On your list the AI does the research for you.

AI worklog research · write · check

Tone

Deliverability Inbox-safe

Inbox rotation Warm-up ✓ 1-click unsubscribe ✓ Sender verified ✓

Reply detected · sequence paused Meeting booked ✦ Synced to CRM

Live, interactive · personalized · no card needed

Sequence drafted · inbox-safe Reply detected · meeting booked

Permission-based B2B outreach · 1-click unsubscribe in every send · deliverability protected

Flat pricing from $49/mo, no per-seat fees Warm-up and inbox rotation on every plan One-click unsubscribe and suppression built in

Quick verdict

Who each tool is for

Both HeyReach and PhantomBuster are capable. Here is the shortest honest way to choose, with where AutoMail fits.

Pick HeyReach

You run LinkedIn outreach for several reps or several clients and the bottleneck is sending capacity. Pricing scales with sender accounts, users are free, one inbox covers every account, and Agency adds white label. Growth at $63 a sender on annual billing includes a residential proxy per sender.

Pick PhantomBuster

The bottleneck is the list. You need people pulled from searches, posts, events or other platforms, enriched with emails and synced to a CRM, and several teammates will run automations inside one runtime budget. Start at $56 a month on annual billing covers unlimited users and 500 email credits a month.

Pick AutoMail

Email is the channel that books the meetings and LinkedIn is the second touch. The AI researches each company, writes the opener and follow-ups for that prospect, warms and rotates your own inboxes, pauses on reply and sends interested prospects your booking link. Flat per workspace, from $24 a month on annual billing.

HeyReach and PhantomBuster both automate LinkedIn from the cloud, both let you add teammates without paying per user, and both publish a page claiming to beat the other. They answer different questions, though. HeyReach asks how many LinkedIn accounts you want to send from. PhantomBuster asks how many hours of automation you want to run each month.

The pricing pages we read in October 2026 make that split concrete. HeyReach Growth is $79 per sender a month, $71 quarterly or $63 annually, and each Growth sender gets a dedicated residential proxy. Agency bundles 25 senders for $999 a month ($899 quarterly, $799 annually) and Unlimited goes to 300 senders for $2,999 ($2,399 annually), but both of those bundles require you to bring your own proxies. PhantomBuster Start, Grow and Scale cost $69, $159 and $439 a month, or $56, $128 and $352 on annual billing, for 20, 80 and 300 hours of execution time and 5, 15 and 50 automation slots. When the hours run out, automations pause until the next cycle; there is no overage charge.

The second split is what each tool is for. HeyReach is an outreach engine: connection requests, messages, voice notes and follow-ups across every sender, with one unified inbox and white label for agencies. PhantomBuster is a data engine: it extracts search results, post engagers, event attendees and profiles from LinkedIn and 15 other platforms, enriches them with email addresses and pushes them to a CRM. PhantomBuster showed euro amounts to our EU-based check; US visitors see the same figures in US dollars.

Side by side

HeyReach vs PhantomBuster vs AutoMail

Pricing verified October 2026. Capabilities change, so check each vendor for the latest before you buy.

What matters	HeyReach	PhantomBuster	AutoMail
Built for	Agencies and SDR teams running LinkedIn outreach across many sender accounts	Growth and ops teams extracting, enriching and syncing lead data	Writing and sending personalized cold email that books meetings
Pricing model	Per LinkedIn sender, or a bundle of 25 to 300 senders	Per workspace, sized by monthly execution hours and parallel slots	Flat per workspace, unlimited seats
Entry price	Growth $79 a sender monthly, $71 quarterly, $63 annual	Start $69 a month, $56 on annual billing	Starter $49 a month flat, $24 on annual billing
Bundles and higher plans	Agency $999 for 25 senders ($799 annual); Unlimited $2,999 ($2,399 annual), capped at 300	Grow $159 ($128 annual), Scale $439 ($352 annual)	Growth $99 ($49 annual), Agency $249 ($124 annual)
Users	Unlimited teammates, clients and VAs; you pay only per sender	Unlimited users on every plan	Unlimited seats in the workspace
What caps usage	Number of sender accounts; LinkedIn sets the weekly invitation ceiling per account	Execution time: 20, 80 or 300 hours a month; automations pause when it runs out	Contacts a month and inboxes per plan
Proxies	Dedicated residential proxy per sender on Growth; bring your own on Agency and Unlimited	Runs through your LinkedIn session cookie	Not applicable; sends from your own warmed mailboxes
Email finding	One-time credits: 100 per sender on Growth, 1,000 on Agency, 3,000 on Unlimited; top-ups available	500, 2,500 or 10,000 email credits a month; 50 on the trial	None, bring or sync your own verified list
Cold email sending	No email step; native two-way sync with Instantly and Smartlead	No email step on the plan grid; credits are for enrichment	The core product, with warm-up, rotation and a spam check before each send
Inbox	Unified inbox for every LinkedIn sender	No shared outreach inbox	Replies pause the sequence and are classified by intent
Data sources	LinkedIn and Sales Navigator	LinkedIn, Sales Navigator and 15+ platforms including X, Instagram and Google Maps	Your CSV or CRM list
White label	One branding included on Agency, more on Unlimited; extra brands $500 per add-on	Not listed	Agency plan with unlimited client workspaces
Integrations	HubSpot, webhooks, Zapier, Make, an API and an MCP server	HubSpot and other CRMs, Zapier, Make, n8n and an MCP server	CRM and calendar sync, booking link routing
Free trial	14 days on Growth with 3 LinkedIn accounts, no card; 30 days on request for Agency and Unlimited	14 days, no card, 2 hours of runtime and 50 email credits	One-time demo sequence before you buy
Platform risk	LinkedIn prohibits third-party automation; restrictions land on each sender profile	LinkedIn prohibits third-party automation; restrictions land on your own profile	Your own mailboxes and domains, with warm-up and rotation built in

Comparison reflects publicly available pricing and positioning as of October 2026. Company and product names are trademarks of their respective owners.

The third option

Where AutoMail fits between them

The AI writes the sequence

Both tools above leave the copy to you. AutoMail researches each prospect and writes a genuine 1:1 opener and follow-ups, so relevance, not just volume, drives the reply rate.

Deliverability built in

Inbox rotation, gradual warm-up and a spam-score check on every send keep personalized copy in the primary inbox, built for the 2026 Google and Microsoft sender rules.

Replies become meetings

When a prospect answers, the sequence pauses, intent is classified, and meeting-ready replies route to your booking link and CRM. Flat per workspace, unlimited seats, no credits.

One honest caveat: AutoMail has no built-in lead database, so bring or sync your own verified list. If prospecting data is what you need most, keep a data tool for that and run the outreach here.

Good questions

HeyReach vs PhantomBuster, answered

HeyReach is better for running LinkedIn outreach across many accounts, because it prices per sender, gives every account one shared inbox and adds white label on Agency. PhantomBuster is better for building lead lists, because it extracts and enriches data from LinkedIn and 15 other platforms on a runtime budget. Many agencies use PhantomBuster for the list and HeyReach for the sends.

Buy HeyReach Growth at $63 a sender on annual billing if each rep or client needs a LinkedIn campaign running every day. Buy PhantomBuster Start at $56 a month on annual billing if you mainly need lists scraped, enriched and synced to your CRM. If email books most of your meetings, add a dedicated cold email sender to either one.

For one LinkedIn account doing outreach, PhantomBuster Start at $56 a month annual is cheaper than HeyReach Growth at $63, but its 20 hours of runtime cap how much it does. From about 13 senders, HeyReach Agency at $799 annual for 25 senders works out cheaper per account than Growth, and no PhantomBuster plan is built for that volume of sending.

HeyReach Growth is $79 per LinkedIn sender a month, $71 quarterly or $63 annually. Agency is $999 a month for 25 senders ($899 quarterly, $799 annually) and Unlimited is $2,999 ($2,699 quarterly, $2,399 annually) with a 300-sender fair-use cap. Teammates, clients and VAs are free on every plan.

PhantomBuster Start is $69 a month or $56 on annual billing, Grow is $159 or $128, and Scale is $439 or $352. Plans differ by execution time (20, 80 or 300 hours), automation slots (5, 15 or 50) and credits, including 500, 2,500 or 10,000 email credits a month. Every plan has unlimited users and the 14-day trial needs no card.

Only on the bundles. HeyReach Growth gives each LinkedIn sender a dedicated residential proxy, while Agency and Unlimited require you to bring your own proxies. HeyReach says customers without proxies can book a call to sort it out. Budget for proxies if you compare Agency against 25 Growth seats.

Neither sends cold email as a sequence step. HeyReach finds verified emails with one-time enrichment credits and syncs both ways with Instantly and Smartlead, which do the sending. PhantomBuster uses email credits to find and enrich addresses, then exports them to a CRM or a sending tool. You need a separate sender for the email half.

HeyReach is built for agencies: one login separates each client's senders, leads and campaigns, users are free, and Agency includes one white label branding with extra brands at $500 each. PhantomBuster suits an agency's research desk, where one workspace with unlimited users builds lists for every client inside a shared runtime budget.

Yes, it is a common pairing. PhantomBuster extracts people from a post, event or search and enriches them, you export the list, and HeyReach runs the LinkedIn campaign across your senders. You pay for both, so check whether HeyReach's Sales Navigator import already covers your list building before adding a PhantomBuster plan.

Partly. PhantomBuster has AI writing metered by AI credits, and HeyReach gives you templates, variables and conditions, but you still design the sequence. AutoMail does the whole job for the email channel: it researches each prospect, writes the full sequence, sends from your warmed inboxes and routes interested replies to your booking link.

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See how AutoMail compares to each tool

Skip the copywriting, keep the deliverability

AutoMail personalizes every email, rotates and warms your inboxes, follows up, pauses on reply and books meetings into your calendar and CRM. Flat monthly fee, not per-seat, permission-based by design.

See pricing

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